For internal review · Not the live site
Three angles on a new homepage. Same brand colours, same content, different approaches. Open each and compare.
Concept A
Authority and service-led. Procurement-facing. For the buyer comparing distributors.
Concept B
People and heritage-led. Relationship-facing. For the operations manager who wants a partner.
Concept C
A modernised version of the current homepage layout. Same shape and sections you know, cleaner execution.